Nike
Sportswear– sport innovation at the highest level! Nike is an
internationally known producer of sports articles from Oregon, USA and is
represented in 160 countries. The founders of Nike were Bill Bowerman and Phil
Knight who ran the company in 1964 under the name “Blue Ribbon Sports” and still
distribute sports shoes today via the brand “Asics” although they first produced
official Nike shoes in 1971. In 1972 the first self-produced collection of Nike
shoes appeared.
The sports brand
Nike means “victory” in Greek. Oriented toward the goddess of
victory with the same name, the founders of Nike have achieved exactly this. The
brand Nike Sportswear
stands not only for success, dynamics and class, but also gives
shoppers a feeling of freedom and adventure. Today the Nike logo or name famous
for this sports fashion company can be seen in the areas of tennis, football,
American football, golf and running. Nike Sportswear is primarily connected to
basketball due to the icon Micheal Jordan who came under contract with Nike in
1984 and made the “Air Jordans” world famous. Nike has been able to make a name
for itself in many different types of sports, thereby making the “swoosh” cheque
mark of the Nike logo familiar even to people who don’t wear Nike gear
themselves.
The Nike logo is one of the most famous and
well-known in the world. Nike is a
multi-faceted sports brand which also offers bags and handbags in various
colours and sizes, watches, hand towels and further accessories. All types of
Nike gear stand for a high-quality product, diversity and of course long-lasting
wear.
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